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I’m America’s Service Sales coach Joe Crisara, and I’ve been down the same path. For nearly 45 years, I performed services for clients just like yours, and like you, I suffered frustration & heartbreak, and I poured out the blood, sweat & tears it takes to survive. Over time, I learned to change how I did things so I got more traction and better results.

Service MVP Sales Training Podcast with Joe Crisara

All Episodes (20)
  • www.servicemvp.com/podcasts
  • The Home Service Heartbeat Podcast
From the Air Force to HVAC Ownership: How Troy Daland Builds Air Zero Through Training and Transparency
  • 20 September, 2026

Episode Description
After 24 years in the U.S. Air Force, Troy Daland entered the civilian business world looking for his next opportunity - and eventually found it in home services.

 

Today, Troy owns Air Zero, a veteran-owned HVAC company serving the Tampa Bay area. Air Zero describes its approach as client-first, proactive and transparent, with an emphasis on clear options and open communication.

Watch the Full Episode

Watch Troy Daland's full conversation with Joe Crisara on the Home Service Heartbeat Podcast.

 

WATCH ON YOUTUBE → 

 


What You'll Learn

    • How Troy's 24 years in the Air Force shaped his approach to leadership and training
    • Why Air Zero looks for attitude and aptitude, not just HVAC experience
    • Why technical skill alone isn't enough to create a great service professional
    • How transparency - including photos, videos and accessible pricing - can build homeowner trust
    • Why Air Zero generally aims to keep technicians to three or four calls per day
    • How Troy trains inexperienced employees instead of relying exclusively onexperienced technicians
    • Why safety, energy efficiency and a healthy home are central to Air Zero's service philosophy
    • How AI, connected equipment and remote monitoring could change HVAC service in the future

Want the Full Story?
Troy's transition from military leadership to HVAC ownership offers some important lessons for home service companies trying to build stronger teams.

 

READ THE FULL STORY →

 

Want to Be a Guest on Home Service Heartbeat?
Have a story, strategy, or lesson that could help other home service professionals? We'd love to hear it.

 

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